We are looking for an ambitious, data-driven and dynamic Technical SEO to lead our SEO efforts, Online reputation and content initiatives for the different brands of the group.

Take full ownership of the initiatives to increase the websites organic traffic, brand awareness, perception and domination of the top results for the target keywords in the search engine results pages.

Create our SEO area,  define roadmaps, initiatives and priorities, while doing problem solving and thriving in a fast-paced and execution focused environment.

Responsibilities

• Define and Own the roadmap for on-page and off-page SEO programs

• Work with the management team to keep our main keywords safe from potential attacks.

• On page optimization, online reputation management, link building, content marketing, purchase performance.

• Identify new SEO growth opportunities via content gap analysis, keyword opportunities, competitive audits, site infrastructure / product improvements and ongoing analysis. 

• Develop our keyword targeting strategy.

• Perform regular audits of our site and content to ensure we’re following SEO best practices

• Monitor and grow quality inbound links with our outreach team.

• Work with the creative team (writers and designers) to maintain our blog with content that engages our actual customer base and is a generator of organic traffic.

• Work with the content team to include new templates in our gallery to reach new opportunity keywords.

• Create technical guidelines for the developers and designers that maximize SEO including page speed, URL structure, internal linking guidelines, markup, information architecture, canonicals, etc.

• Audit the site, navigation, crawl accessibility, pages, content and internal and inbound links to ensure optimal performance

• Develop and drive any A/B testing programs required to continually optimize SEO.

• Hire, coach and build a globally competitive SEO team.